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Amazon: E-books Will Overtake Paperbacks by the End of 2011...

Thu, 28 Jul 2010 12:00:00 GMT
With the release of their latest $139 E-Book, Amazon announced a prediction that they will likely sell more E-books than paperbacks before end of 2011. While this prediction sounds incredible, it's plausible given the recent rise of E-books in the market place with respect to the various players. IFR tracks the E-book category on Retail Shelves, Print Ads and on the Web. Contact us for more information.

Buying an LCD Television in Argentina or Brazil costs 42% more...

Thu, 22 Jul 2010 12:00:00 GMT
According to a new research study conducted by IFR South America, buying an LCD Television in Argentina or Brazil will cost consumers more, up to 42% more than the median for the whole region.

Notebooks and Netbooks Average Pricing Reported By Confortique Magazine

Wed, 03 Jun 2010 12:00:00 GMT
Notebook and Netbook sales grew by 27% in 2009 compared to 2008. Confortique Magazine analyzed Notebook and Netbook average pricing by screen size from March 2009 to March 2010 in their May 2010 issue.

IFR Client Breakfast (Milan, Italy)

Wed, 31 May 2010 12:00:00 GMT
Looking to optimize your performance in retail stores? You can with IFR and GfK. Join us on June 22, 2010 at 0900 hrs at Melia Hotel, Via Masaccio 19, Milan Italy. Click on the link to view the invite and register!

IFR Launches New Logo

Wed, 12 May 2010 19:14:57 GMT
For over 30 years IFR has released dynamic tools, created new services and expanded into emerging markets. Now, we felt it was time to update our logo.